Donated towards $1525.00 Goal
June 22, 2017
LiveGirl and KUU Productions will partner to produce one 90 second video campaign for social media and one 6-8 minute DocuDrama video campaign, to be packaged as a middle school assembly kit with discussion guide and Q&A. LiveGirl will roll-out to Fairfield County middle schools during the 2017-18 school year.
Middle school girls today are vulnerable as they face adolescent pressures amplified by social media. (Only 4% of teen girls are comfortable talking with a parent, teacher, or counselor when they feel anxious or depressed, and teen female depression and suicide rates are increasing at an “alarming” pace, according to the CDC.)
“A Million Likes” docudrama outline:
- A million likes will never be enough if you don’t like yourself.
- Most teen girls are on social media every day, but only 36% say they “enjoy” social media because of the pressure they feel to get “likes”.
- “Likes” provide tangible popularity polls and exclusive behaviors.
- Interview girls –what do you post & why? 75% of teen girls use filters to make themselves “look better”
- Girls are following their roles models. Kim Kardashian has more social media followers than the POTUS.
- Believe in yourself. Be a girl original. You become a leader when you decide to be yourself – an original – and not a copy. Surround yourself with positivity and pass on the positivity.
- Don’t live for a million likes. Live to laugh, write a poem, kick a soccer goal.
- Join our movement, #enoughlikes. Share your stories and help us empower the girls of Fairfield County!
$525: KUU Productions videography costs
$425: KUU Productions editing fees
$500: assembly kit production and distribution costs
$75: miscellaneous and mailing costs
About KUU Productions:
- KUU Productions (kuuproductions.com) is a dynamic media production company whose work has been featured on NBC, CBS, Entertainment Tonight, The New York Times, People Magazine, ESSENCE, Ebony. Sabrina Thompson, CEO, is also the founder of WEEN (Women in Entertainment Network), a NYC-based women’s non-profit which currently has over 80,000 members.
Cost of creating a docudrama and video to help middle school girls navigate social media pressure: $1,500